About Me

I'm Victoria: an independent MEL and systems-change specialist based in Rotterdam, Netherlands.

I work with foundations, development finance institutions, UN agencies, INGOs, and government bodies to understand whether complex, multi-year programmes are genuinely shifting systems, and what to do when the evidence says they aren't.

My work sits at the intersection of three areas I care about deeply: climate and circular economy transitions, gender equity and social inclusion, and the craft of rigorous evaluation that actually informs decisions. I've spent the last six years embedded in some of the most demanding portfolio evaluation work in the sector (conducting outcome harvesting at scale, facilitating sensemaking with senior leadership, and building evaluation frameworks designed for complexity rather than against it).

Before this I spent two years as a Peace Corps Community Development Advisor in Comoros, an experience that shaped how I think about community-level change, participatory approaches, and the gap between what programmes intend and what actually happens on the ground.

My Master's thesis asked what motivates women entrepreneurs to build circular businesses in Brazil. That question still sits at the heart of a lot of what I do: who benefits from transitions, and who gets left behind.

I'm multilingual, globally experienced, and genuinely curious. I think evaluation done well is one of the most powerful tools we have for building more equitable and sustainable systems. I'm always interested in working with organisations that take that seriously.

AT A GLANCE

6+ years in complex systems-change evaluation

500+ outcomes analysed annually (Laudes Foundation portfolio)

50+ Key Informant Interviews across 4 continents

10+ countries of evaluation and fieldwork experience

Clients include foundations, development finance institutions, UN agencies, INGOs, and government bodies

Methods: Outcome Harvesting · Developmental Evaluation · Contribution Analysis · Rubric-Based MEL · Theory of Change Development · GEDSI Frameworks · Mixed Methods · Dedoose · Qualtrics

MA Globalisation, Business & Development (Thesis: Women entrepreneurs and circular economy in Brazil)

BA International & Cultural Studies Minor: Latin American Studies & Communication

LANGUAGES

English — Native

Portuguese — Working Proficient

Spanish — Working Proficient

Italian - Speaking Proficient

Comorian — Speaking Proficient

French — Basic / Strong Comprehension

Dutch — Basic / Strong Comprehension

Multilingual research capability is central to my work; I have conducted document analysis and contributed to findings in Portuguese, Spanish, and French across multiple projects.

The Heart Behind Tully's Consultancy

As an independent consultancy, everything I do is guided by the values that shape who I am and why I work in this field. At Tully’s Consultancy, my mission and values are not just statements — they are the foundation of every partnership, decision, and piece of work.

Mission Statement
I enable inclusive and circular solutions by connecting people, simplifying complexity, and building trust with integrity, creating the space for others to grow, lead, and drive systemic transformation.

Core Values

  • Curiosity-Driven Passion – I lead with purpose and a love of learning, energised by the pursuit of meaningful change.

  • Empowerment Through Systems Thinking – I help others design and deliver long-lasting impact by working with — not against — complexity.

  • Collaboration as a Catalyst – I see connection as the foundation of transformation and thrive on co-creation and collective progress.

  • Clarity and Simplicity – I translate complexity into clear, accessible strategies that drive action.

  • Integrity in Practice – I act with transparency and honesty, always aligning words with actions.

  • Radical Inclusivity – I centre equity and elevate diverse voices as essential to building a better future.

Partnerships

TC wouldn’t be anything without partnerships and collectives. Here are just a few of the incredible collaborations/collectives that Tully’s Consult is apart of!